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Does social media engagement translate to greater success for nonprofit organizations? Craig Newmark, founder of Craigslist and craigconnects.org, recently profiled the highest grossing nonprofits and their use of social media. Newmark found that of the top 50 nonprofits, 92 percent link to at least one social media presence from their homepage (Facebook). Additionally, 90 percent link to their Twitter account, and 70 percent connect to YouTube.

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Don’t Insist on a DecisionConventional wisdom holds that a flawed decision is better than no decision. After all, you can always change direction. But, in an attempt to appear decisive, leaders may prematurely push for an answer. And if there isn’t a clear conclusion, they’ll provide one. This undermines a team’s ability to make a collective decision. Pretty soon people stop participating because they assume you’ve made up your mind in advance. If you can’t agree, don’t impose an answer. Instead, end the discussion by putting a process in place that yields decisions — even slowly-made ones — that everyone can accept. That way you won’t lose your people’s goodwill next time around.

via Don’t Insist on a Decision – Management Tip of the Day – November 03, 2011 – Harvard Business Review.

 
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Most entrepreneurs know networking is important, but they may not realize just how crucial it is to the success of their new venture.

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Steve Jobs impact on your life cannot be overestimated.

His innovations have likely touched nearly every aspect — computers, movies, music and mobile. As a communications coach, I learned from Jobs that a presentation can, indeed, inspire.

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Recently there have been some announcements by Facebook that have impacted both the personal and brand pages of Facebook that will need to be considered by Facebook marketers.”

This article by David Berkowitz is worth studying. In it he mentions 5 changes to personal Facebook pages and 5 to “company” pages:

10 New Changes To Facebook That Will Impact Your Facebook Marketing | Business 2 Community.

 
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I just received an email from B2C with this interesting heading. Everybody, me included, jumped on the social media bandwagon.

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Dumb Little Man is really worthwhile subscribing to. This is another great article by Juntilla Henri.

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Do you ever wonder why your B2B website isn’t getting more traffic? It could be that your website isn’t properly optimized for search engines.

 
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Every now and then I post a guest article and here’s a good one by Drea Prentiss of BrainTrack.com. In it, she offers 10 tips to get the most value from social media activities.
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Are you using social media in your business? Those two little words have taken on a greater significance than ever before in recent years. How are you using social media in your small business? You know you’re doing it. There’s a Facebook page, a Twitter account and a business blog. But, wait! There’s more. See what the social media has to offer you!

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